Affiliate content can help shoppers understand products and compare options, but commercial relationships should be clear and editorial claims should be supported. A link that earns a commission does not remove the publisher’s responsibility to explain its criteria and correct inaccurate details.
Explain The Relationship Clearly
Tell readers when the publisher may earn a commission or otherwise benefit from a link. Put the explanation where people can notice it before or near the relevant recommendation, using plain language. A general terms page can provide more detail, but should not be the only place a reader can find the relationship disclosure.
FTC guidance offers U.S.-specific examples for endorsements and material connections. Requirements vary by market and content format, so identify the rules that apply to the audience and channel. Disclose relationships in social captions, video or other formats where a separate page may not be visible.
Provide Independent Editorial Value
Explain what the content helps the reader decide. State comparison criteria and distinguish verified specifications from editorial opinion. Do not claim to have tested a product unless someone actually did so and can describe the method. Never invent reviews, customer quotes, rankings or performance results.
Check current product details, price, stock, terms and destination links before publishing. Note the source and date for facts that can change. Correct the article when a product is discontinued or a material claim changes.
Keep The Site Roles Clear
Distinguish the publisher from the retailer or manufacturer. A link does not mean Sporteology or an owned publishing property owns the product or guarantees the retailer’s service. Keep privacy and tracking details consistent with the site’s actual practices.
Sporteology’s Affiliate Marketing page explains the service context; its Terms of Service provides broader site terms. Any specific affiliate article should still be reviewed for factual accuracy and applicable disclosure rules.