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COMPANY PROFILE

One Team.
Connected Capabilities.

Read the complete company profile, from the founders’ early work through the current team, client services, owned publishing portfolio, partnerships, operating model and company details. The complete source text and original profile are included below.

Sporteology Global team members gathered together
SPORTEOLOGY GLOBAL Howrah · India
01Established in 2016
0230+ employees
03Howrah, India

Overview

Read the complete company profile, from the founders’ early work through the current team, client services, owned publishing portfolio, partnerships, operating model and company details. The complete source text and original profile are included below.

01

Client Services, Owned Publishing & Technology

Sporteology Global combines brand management, digital marketing, content production and technology with first-hand experience operating owned brands, communities and affiliate publishing.

02

People & Delivery

The founders and six functional leads connect technology, search, operations, HR, project management, social media, brand success, web and app development, and accounts.

03

Complete Company Records

Company milestones, registration details, portfolio reporting, affiliate partnerships, case studies, commercial context and engagement options are available in the complete source transcript below.

04

Measurement And Source Context

Portfolio figures use the periods, units and source notes provided in the company profile. Followers, memberships, views and impressions describe different measures; aggregate activity is not unique reach and should not be interpreted as a client campaign result. See the client and owned-media overview for the portfolio context.

  • ↗Reporting periods are identified with the figures
  • ↗Platform events are not treated as unique people
  • ↗Company indicators are distinct from client outcomes

Corporate Profile Source Pages

The full text from every supplied PDF page is included below. The original document is available to view or download as well.

View The Original PDF
Source Page 01One Team. Connected Capabilities.

One Team. Connected Capabilities.

Sporteology Global Private Limited
Brand management. Digital marketing. Content production. AI automation.
Sporteology Global's Corporate Profile 01
One Team. Connected Capabilities.
We build brands, produce content and connect marketing with technology. Our
experience combines client delivery, an owned publishing portfolio and affiliate
commerce, supported by in-house teams and founder-led direction.
30+
Employees
2016
Business Established
$1M+
Revenue Generated In
FY 2025–26
Startup India Registered Company
ISO 27001:2022 Certified Company
MSME Registered Company
Connect With Us Follow Us
• Address: 11, Olabibitala Lane, Shibpur, Howrah, West Bengal, India - 711102
• Phone: +91-8100366670
• WhatsApp: +91-8013136258
• Customer Support: +91-8013136258
• Corporate Enquiries & Brand Partnerships: +91-9830135505
• Email: info@sporteologyglobal.com
• Website: sporteologyglobal.com
Revenue: management supplied, FY 2025–26. Company and certification details: management records. Measurement and source notes: page 31.
Source Page 02A Journey Built Through Doing

A Journey Built Through Doing

Sporteology Global Private Limited Our Story
A Journey Built Through Doing
From two founders to an integrated team serving brands, businesses and consumers.
Sporteology Global's Corporate Profile 02
Sporteology began with the complementary skills of Sourav Das and Oendrila
De: technology and search alongside content, people and operations. The
business started in August 2016 as a two-person sole proprietorship, building
on freelance experience that began in 2012. As responsibilities grew, the
founders expanded into client services, owned brands and affiliate
commerce.
Incorporated on 10 May 2025, Sporteology Global Private Limited now brings
together 30+ employees across brand management, production, marketing,
technology and administration. A dedicated brand manager coordinates client
delivery. Documented quality checks, publishing approvals and regular
strategy reviews support consistent work. Owned publishing adds practical
operating experience, while founder-led technology development supports
internal research, content and production workflows.
Connected Client Services
Branding, digital marketing, content
creation and technology are planned
together. Clear deliverables, timelines and
responsibilities help clients understand
what is being produced, who owns each
step and how progress will be reviewed.
Owned Brands & Affiliate
Commerce
We operate brands and communities
across shopping, fashion, home, wellness,
finance and technology. This publishing
experience informs content planning,
audience relevance and our approach to
affiliate promotions.
Founder-Led Direction
Sourav leads technology and SEO;
Oendrila leads operations and HR.
Together they connect technical direction,
production coordination and people
management across client services and
internal tools.
Company history and employee count supplied by management. Incorporation and the start of the predecessor business are distinct milestones.
Source Page 03Company Milestones

Company Milestones

Sporteology Global Private Limited Our Business Journey
Company Milestones
A business journey shaped by experience, complementary founders and an expanding team.
Sporteology Global's Corporate Profile 03
2012
Freelance
Beginnings
Sourav began freelance
work in 2012,
establishing the practical
foundation for his
technical and publishing
career. Both founders
developed their
experience in content
and digital
communication.
2014
Full-Time
Commitment
Sourav became a
full-time freelancer in
2014. This period
strengthened his
hands-on involvement in
digital publishing,
technology and the
day-to-day requirements
of delivering
independent work.
2016
Sporteology
Launched
Sporteology began as a
sole proprietorship in
August 2016. Sourav and
Oendrila were its first
two people, combining
technical direction with
content, operations and
people coordination.
2025
Private Limited
Company
Sporteology Global
Private Limited was
incorporated on 10 May
2025. The transition
reflected the growing
team, wider
responsibilities and the
need for a formal
corporate structure.
2026
An Integrated
Business
A team of 30+
employees now supports
client services, owned
brands and affiliate
publishing. Founder-led
internal prototypes
extend the company’s
research, content and
production capabilities.
Timeline and employee count supplied by company management. Company incorporation and predecessor business start are distinct milestones.
Source Page 04Corporate Identity & Accountability

Corporate Identity & Accountability

Sporteology Global Private Limited Company Details
Corporate Identity & Accountability
A Startup India-registered company with an accountable delivery structure and dedicated management.
Sporteology Global's Corporate Profile 04
Registration Company-Provided Detail
Legal Entity Sporteology Global Private Limited
Incorporated 10 May 2025
CIN U62012WB2025PTC279345
Startup India DIPP204768
GSTIN 19ABQCS2060N1ZO
MSME / Udyam UDYAM-WB-08-0099895
Trade Licence HMC/W33/326166/25
TAN CALS70083G
ISO 27001:2022 305025070158IS
Based In Howrah. Built
To Collaborate.
Our operating model brings brand
management, creative production,
marketing and technology into a
coordinated team. Clients receive a
named point of contact, agreed
deliverables and reporting suited to
their engagement.
Our Corporate Office
Registration and certification details reproduced from management records; issuer documents are available from the company on request.
Source Page 05Brand Management With Clear Direction

Brand Management With Clear Direction

Sporteology Global Private Limited Capabilities
Brand Management With Clear Direction
A consistent identity, a practical plan and one team responsible for keeping them connected.
Sporteology Global's Corporate Profile 05
Positioning & Identity
We translate a business offering into a
coherent brand story that its audience
can recognise and understand.
Brand And Account Audit
Review existing identity, messaging,
audience fit, digital assets and gaps in
presentation.
Brand Foundations
Define positioning, value proposition, tone
of voice and priorities for the customer
journey.
A Usable Brand System
Brand guidelines become a working
reference for content, campaigns and
production rather than a file that sits
unused.
Documented Guidelines
Record approved logos, colours,
typography, audience definitions and
publishing standards.
Creative Consistency
Coordinate campaign visuals, copy, website
content and social assets around the same
direction.
Dedicated Ownership
A dedicated brand manager connects the
client with the specialists involved in
day-to-day delivery.
Clear Coordination
Align branding, content, marketing and
technology around deliverables, timelines
and owners.
Regular Reviews
Revisit the plan as audience behaviour,
business priorities and campaign evidence
develop.
What Clients Receive
A documented direction, a coordinated production plan and a named owner who keeps
decisions, approvals and next actions visible.
Source Page 06Digital Marketing Across The Customer Journey

Digital Marketing Across The Customer Journey

Sporteology Global Private Limited Capabilities
Digital Marketing Across The Customer Journey
Discovery, engagement, conversion and retention are considered together in the strategy.
Sporteology Global's Corporate Profile 06
Search & Discovery
We help audiences find relevant
information through technical SEO,
content planning and search-led website
improvements.
SEO And Analytics
Technical audits, keyword and intent
research, on-page optimisation and
measurement reviews.
Content Discoverability
Structured, useful content informed by
search intent and the needs of the reader.
Social & Campaigns
Content calendars and campaign assets
are tailored to the platform, audience
and business objective.
Social Media Management
Platform-specific publishing, creative
planning, community coordination and
performance review.
Advertising Services
Campaign planning, ad creative, launch
coordination and optimisation within the
agreed client scope.
Conversion & Retention
The work continues beyond visibility,
with attention to the steps that turn
interest into an action or repeat
relationship.
Journey Improvements
Landing pages, clearer calls to action and
content that addresses purchase or enquiry
questions.
Evidence-Led Decisions
Review CTR, relevant conversions and
audience response using clearly defined
measurement periods.
Reporting That Supports
Decisions
Weekly, monthly and yearly reporting can combine results, findings, recommendations,
priorities and accountable next actions.
Source Page 07Content Made For Its Destination

Content Made For Its Destination

Sporteology Global Private Limited Capabilities
Content Made For Its Destination
In-house planning, writing, design and video production keep the brand story connected.
Sporteology Global's Corporate Profile 07
Websites & Apps
We produce articles with their supporting
body images and feature images,
planned for the reader and publishing
context.
Editorial Production
Research, outlines, writing, editing and
formatting tailored to the site, app and
audience.
Visual Support
Relevant body images, feature graphics and
coordinated design treatments for the
content.
Social & Video
Each platform receives content suited to
how its audience reads, watches, saves
and shares.
Platform-Specific Formats
Images, videos, reels, short-form edits,
carousels, pins and campaign creatives.
Production Coordination
Briefs, copy, graphics, video editing and
approvals are managed within an agreed
workflow.
Quality & Approval
Documented checks and client approval
help maintain consistency before
anything is delivered or published.
Review Before Delivery
Check clarity, brand alignment, format
requirements, links and the completeness
of agreed assets.
Approval Before Publishing
Record revisions and sign-off so the
approved version is the version scheduled
for launch.
A Practical Production
Advantage
Clients work with one coordinated team across copy, design, video, marketing and technology,
supported by a dedicated brand manager.
Source Page 08Technology That Supports The Work

Technology That Supports The Work

Sporteology Global Private Limited Capabilities
Technology That Supports The Work
Web development and AI automation are connected to real research, production and service workflows.
Sporteology Global's Corporate Profile 08
Websites & Mobile Web
We build and improve responsive websites, publishing experiences
and landing pages around the needs of the business and its
audience. Technical SEO, navigation, content presentation and
maintainability are considered alongside the design, with
deliverables and checks agreed before launch.
Content Workflows
We design workflows that connect research, briefs, drafting, quality
checks and publishing handoffs. Repeatable steps can be
coordinated through AI-assisted tools, while editorial judgement and
approval remain with the responsible team, helping production stay
organised and consistent.
Research Assistants
We design assistants that help gather, organise and inspect
information within a defined subject area. Source handling,
structured outputs and human review are considered during scoping,
so the assistant supports an established research process and gives
the team useful material to evaluate.
Reporting Automation
We connect reporting inputs and repeatable preparation steps to
support regular performance reviews. A scoped workflow can
organise agreed metrics, prepare consistent summaries and highlight
items for human interpretation, making it easier to turn reporting into
priorities and next actions.
Support & Integrations
We develop customer-support assistants and workflow integrations
around agreed use cases, access permissions and escalation routes.
The aim is to coordinate routine information requests and handoffs,
with people retaining responsibility for sensitive questions,
exceptions and decisions requiring judgement.
Local AI Deployment
We explore local inference, model integration and hardware-aware
configurations for research and production requirements. Work can
include selecting suitable models, designing prompts and structured
outputs, connecting tools and testing the resulting workflow against
the agreed use case and available hardware.
AI engagements are scoped to the use case. Internal tools shown later are prototypes; they are not public software products.
Source Page 09A Clear Process From Discovery To Review

A Clear Process From Discovery To Review

Sporteology Global Private Limited How We Work
A Clear Process From Discovery To Review
Six delivery stages, with documented approvals and ownership throughout.
Sporteology Global's Corporate Profile 09
01 Discovery
Understand the business, audience, goals,
constraints and the next decision the work
needs to support.
02 Brand / Account Audit
Review brand assets, channels, content,
technology and measurement to establish
an informed starting point.
03 Strategy & Deliverables
Agree priorities, outputs, responsibilities,
timelines, budget boundaries and
reporting requirements.
04 Production & Approval
Create and quality-check the assets,
capture feedback and obtain client
approval before publishing.
05 Launch
Coordinate approved publishing or
campaign activation, with account access
and responsibilities clearly assigned.
06 Reporting & Optimisation
Review evidence, identify improvements
and agree the owners and priorities for the
next cycle.
Governance That Makes Collaboration Easier
Client-owned domains, hosting, social, analytics and ad accounts use agreed role-based agency access. Contracts clarify commissioned
assets and source-file ownership. Content, budget and publishing approvals are recorded. Urgent issues follow the brand manager,
named backup and department head or founder, with support hours and response targets agreed for the engagement.
Source Page 10Sourav Das

Sourav Das

Sporteology Global Private Limited Founder Profile
Sourav Das
Co-Founder, CEO & CTO
Sporteology Global's Corporate Profile 10
Technology, Search & Product Direction
Sourav leads the company’s technology and SEO direction, combining a freelance
career that began in 2012 with hands-on experience in publishing, digital platforms
and internal product development. He became a full-time freelancer in 2014 and
co-founded Sporteology with Oendrila in August 2016.
From Architecture To Working Prototypes
His contribution spans architecture, coding, AI integration, prompt design, hardware
optimisation, testing and product direction. Current internal work connects semantic
research, structured content workflows, local language models and video-production
orchestration. The team uses his app and video tool internally; these remain
prototypes.
Technical Range
Python • TypeScript / JavaScript
SQL • PHP • HTML / CSS
PowerShell • Local AI Integration
Deep Tech • AI Tool Design
Experience & Professional Development
Roles include Marketing Director at 1Health LLC and CTO at ToysForYou, alongside earlier
writing, web content and social strategy work. Training covers SEO, digital marketing, Google
search / ads and social media; renewals in October 2026 are management-confirmed.
Sources: LinkedIn, Company Profile, Founder statements, and GitHub repository. Tools and benchmarks are described on page 26.
Source Page 11Oendrila De

Oendrila De

Sporteology Global Private Limited Founder Profile
Oendrila De
Co-Founder & Director - Operations And HR
Sporteology Global's Corporate Profile 11
People, Operations & Creative Judgement
Oendrila leads operations and HR, coordinating people, delivery and the systems
that keep a growing creative business organised. Her responsibilities include hiring,
training, work allocation, client delivery, content operations and quality control,
supported by experience in copywriting, social media and brand storytelling.
A Career Across Publishing & Entertainment
Her freelance writing experience began in 2012. Previous work includes social media
management at Amara Muzik and copywriting / social marketing with Hoichoi and
SVF Entertainment. She brings this editorial and entertainment perspective to
content planning, production coordination and audience communication.
Education & Creative Work
Master’s, Mass Communication & Journalism,
University of Kalyani
B.Com (Honours), University of Calcutta
Storytelling Beyond The Brief
Director of the short film Like a Rolling Stone, selected for screening at the Kolkata
International Film Festival in 2016. Her work also includes developing AI-assisted workflow
SOPs and prompt systems for coordinated internal production.
Sources: supplied LinkedIn screenshots and founder statements; professional interview published by Social Samosa, February 2020.
Source Page 12The Core Team Behind The Delivery

The Core Team Behind The Delivery

Sporteology Global Private Limited Our People
The Core Team Behind The Delivery
Six functional leads connect planning, production, marketing, technology and financial administration.
Sporteology Global's Corporate Profile 12
Indranava De
8 Years Of Experience
Project Manager
Indranava has eight years of project
management experience. He coordinates
work allocation, milestones and delivery
across project teams.
Subhra Koner
6 Years Of Experience
Head Social Media Manager
Subhra has six years of experience in social
media and content creation. She coordinates
platform planning and audience-specific
social content.
Priti Kar
6 Years Of Experience
Head Brand Success Manager
Priti has six years of social media and content
creation experience. She connects content
planning with brand presentation and client
delivery.
Avijit Maity
3 Years Of Experience
Head Of Web & App Development
Avijit has three years of website and
responsive mobile-web development
experience. He develops usable digital
experiences from approved project plans.
Shanu Senapati
4 Years Of Experience
Head Of SEO
Shanu has four years of SEO and analytics
experience. He supports search optimisation
and performance reviews to identify priorities
and next actions.
Debojit Dutta
6 Years Of Experience
Head Of Accounts
Debojit has six years of accounting
experience. He maintains financial records
and manages related accounting tasks.
Roles and experience supplied by company management. Experience figures reflect the October 2026 profile update.
Source Page 13An In-House Team, Working Together

An In-House Team, Working Together

Sporteology Global Private Limited Inside Sporteology
An In-House Team, Working Together
Planning, research, design and day-to-day delivery are supported by a shared working environment.
Sporteology Global's Corporate Profile 13
One coordinated team across brand, content, marketing, technology and operations.
Company-supplied office and team photographs. The team outing appears on the company journey page.
Source Page 14An Owned Audience Across Brands & Communities

An Owned Audience Across Brands & Communities

Sporteology Global Private Limited Owned Ecosystem
An Owned Audience Across Brands & Communities
A publishing portfolio that gives us direct operating experience alongside client delivery.
Sporteology Global's Corporate Profile 14
213,631
Followers / Subscribers
13 owned brands connected to Metricool
90,900+
Facebook Group Members
Two owned communities; company reported
304,531+
Aggregate Audience
Followers, subscribers and group
memberships
Platform Audience Composition
Facebook 79,898
Instagram 65,100
TikTok 51,696
YouTube 7,650
Threads 4,695
LinkedIn 1,997
X 1,607
Pinterest 988
Why Owned Media Matters
We operate the publishing routines we
recommend: defining niches, producing content,
adapting formats, maintaining channels and
learning from reporting. That experience informs
client discussions and helps us build relevant
contexts for affiliate promotions.
Audience totals are aggregate account counts. The
same person may follow more than one brand or belong
to a group, so this figure is not a count of unique people.
Metricool: Latest reported follower observations in the last 30 days. Group sizes are monitored every week; parent, ToysForYou, and OriginalCoupon followers excluded.
Source Page 15Platform Performance, With The Units Intact

Platform Performance, With The Units Intact

Sporteology Global Private Limited Portfolio Performance
Platform Performance, With The Units Intact
Reported views and impressions show distribution activity across the 13 connected owned brands.
Sporteology Global's Corporate Profile 15
2,618,340
Reported Views + Impressions
15 September–14 October 2026; no extrapolation
2,444,549
Pinterest Monthly Impressions
93.4% of measured portfolio views + impressions
Platform Reported Measure Period Total
Facebook Page content views 76,564
Instagram Views 19,113
Threads Post views 13,806
Linkedin Post impressions 107
Pinterest Monthly Impressions 2,444,549
Tiktok Video views 24,565
X Impressions 1,775
Youtube Video views 37,861
Reading The Numbers
Pinterest accounts for most
measured distribution in this
window. Video views and feed
impressions are different events
and are shown with their original
labels.
These are non-unique events. They
do not represent unique reach,
purchases or revenue.
Source: connected Metricool reports. Pinterest through 12 Oct; YouTube through 10/11 Oct; other availability varies. Full measurement notes: page 31.
Source Page 16Flagship Brands With Distinct Audiences

Flagship Brands With Distinct Audiences

Sporteology Global Private Limited Owned Brands
Flagship Brands With Distinct Audiences
Owned publishing, shopping and product-led businesses give the portfolio a broad commercial base.
Sporteology Global's Corporate Profile 16
The Glam Look
Fashion, style and beauty publishing.
80,196 followers / subscribers
231,063 reported views + impressions
theglamlook.com
VivaNest
Home, interiors and everyday living.
18,172 followers / subscribers
732,940 reported views + impressions
vivanesthome.com
ToysForYou India
Collectibles and toys for Indian shoppers.
3,000+ monthly organic website views
11,000+ average monthly social impressions
toysforyou.in
OriginalCoupon
Coupons, deals and shopping savings.
10,000+ monthly organic website views
8,000+ average monthly social impressions
originalcoupon.com
Glam Look / VivaNest: Metricool, 15 Sep–14 Oct 2026. ToysForYou / OriginalCoupon: management-reported monthly averages; not the same measurement window.
Source Page 17Niche Brands. Relevant Contexts.

Niche Brands. Relevant Contexts.

Sporteology Global Private Limited Owned Brands
Niche Brands. Relevant Contexts.
Each owned brand has its own topic, visual identity and audience focus.
Sporteology Global's Corporate Profile 17
TrendVault
Shopping trends and product discovery.
2,999 followers / subscribers
56,666 views + impressions
Explore The Brand
SpaceMood
Home décor, furniture and garden inspiration.
5,372 followers / subscribers
307,703 views + impressions
Explore The Brand
SleepOptimized
Sleep, wellness and biohacking content.
14,014 followers / subscribers
165,649 views + impressions
Explore The Brand
Send It Home
Remittance and finance-focused publishing.
21,050 followers / subscribers
43,690 views + impressions
Explore The Brand
SaveSmart Daily
Cashback, savings and shopping value.
3,276 followers / subscribers
75,985 views + impressions
Explore The Brand
Put A Ring On Health
Smart rings, wearables and health technology.
15,139 followers / subscribers
97,610 views + impressions
Explore The Brand
Metricool: 15 Sep–14 Oct 2026. Followers use latest available values; views + impressions are aggregate, non-unique platform events.
Source Page 18More Interests. More Ways To Connect.

More Interests. More Ways To Connect.

Sporteology Global Private Limited Owned Brands
More Interests. More Ways To Connect.
Each owned brand has its own topic, visual identity and audience focus.
Sporteology Global's Corporate Profile 18
PanoramaPulse
360° cameras, visual technology and storytelling.
3,290 followers / subscribers
208,433 views + impressions
Explore The Brand
GlowHaul
Fashion, beauty and product discovery.
6,008 followers / subscribers
124,826 views + impressions
Explore The Brand
Captured As Seen
Photography, cameras and creative gear.
23,253 followers / subscribers
124,642 views + impressions
Explore The Brand
Back To Wallet
Cashback, fintech and saving opportunities.
19,225 followers / subscribers
71,767 views + impressions
Explore The Brand
Smart Cart Finds
Useful products and smart shopping finds.
1,637 followers / subscribers
377,366 views + impressions
Explore The Brand
Metricool: 15 Sep–14 Oct 2026. Followers use latest available values; views + impressions are aggregate, non-unique platform events.
Source Page 19Communities Built Around Shared Interests

Communities Built Around Shared Interests

Sporteology Global Private Limited Owned Communities
Communities Built Around Shared Interests
Owned Facebook groups complement our brand accounts with focused member communities.
Sporteology Global's Corporate Profile 19
OriginalCoupon
12,600+
Group Members
Deals, coupons and shopping savings for members looking for
useful offers and product finds.
View Facebook Community
Ronaldo CR7 Fans United
78,300+
Group Members
Football conversation and Cristiano Ronaldo fandom, with
community content aligned to shared fan interests.
View Facebook Community
90,900+ Total Memberships
Community distribution can be considered where the content is relevant to the group and
consistent with its rules. Member totals are not guaranteed campaign reach and may overlap
with followers of other company accounts.
The commercial opportunity is relevance: placing useful information in a context that matches the audience’s interests, while maintaining
community standards and the distinction between editorial content and promotions.
Membership figures supplied by company management for the October 2026 profile. Only these two groups are included in the presentation total.
Source Page 20Managed Corporate Accounts

Managed Corporate Accounts

Sporteology Global Private Limited Client Portfolio
Managed Corporate Accounts
Brand, content, marketing and technology support for client businesses.
Sporteology Global's Corporate Profile 20
1Health LLC
Healthcare And Technology Business
Branding and digital marketing;
website / app articles with body and
feature images; platform-specific social
images and videos; conversion,
retention and advertising campaign
services.
Visit Client Website
Design & Host
Design And Digital Services
Branding and digital marketing;
website / app articles with body and
feature images; platform-specific social
images and videos; conversion,
retention and advertising campaign
services.
Visit Client Website
FinancingFocus
Finance-Focused Brand
Branding and digital marketing;
website / app articles with body and
feature images; platform-specific social
images and videos; conversion,
retention and advertising campaign
services.
Visit Client Website
One Coordinated Service
Scope
Client work connects branding, editorial production, social creative and campaigns through an
agreed approval process, clear responsibilities and regular performance review.
Client relationships and service scope confirmed by management. Logos identify the accounts served; this page does not imply endorsement of every company offering.
Source Page 21Healthcare Brands, Thoughtfully Presented

Healthcare Brands, Thoughtfully Presented

Sporteology Global Private Limited Client Portfolio
Healthcare Brands, Thoughtfully Presented
Five medical professionals supported through coordinated branding, content and digital marketing.
Sporteology Global's Corporate Profile 21
Dr. Rajarshi Mitra
General & Laparoscopic Surgery
Abu Dhabi. Digital presentation and patient-facing
information for a surgical practice.
Dr. Ritesh Kohli
Rheumatology
Marietta, Georgia. Brand and content support for a
specialist rheumatology practice.
Dr. Siddharth Shankar Das
Laparoscopic & Bariatric Surgery
Dubai. Digital communication for minimally invasive
and weight-management surgery.
Dr. Ravi Arora
Internal Medicine & Diabetes
Abu Dhabi. Specialist communication around
internal medicine and diabetes care.
Dr. Mamta Arora
General & Laparoscopic Surgery
Abu Dhabi. Brand and content support for a general
and laparoscopic surgical practice.
Scope includes branding, articles and supporting images, social content and video, conversion, retention and ad campaign services. Clinical content is
subject to the client’s professional review and publishing approval.
Names / service scope supplied by management; specialties checked against official practices and hospital profiles. Source links appear in the measurement and source notes.
Source Page 22Affiliate Marketing With Owned-Media Experience

Affiliate Marketing With Owned-Media Experience

Sporteology Global Private Limited Affiliate Partnerships
Affiliate Marketing With Owned-Media Experience
A dedicated capability connecting relevant content, interested audiences and measurable purchase journeys.
Sporteology Global's Corporate Profile 22
11.9%
Average Click-To-Purchase Conversion
Affiliate promotions, FY 2025–26; management supplied
Built Around Relevance
We match offers to the topic of a brand and the interests
of its audience. Our publishing experience spans
shopping, fashion, home, wellness, finance and visual
technology, supported by both direct programmes and
affiliate hubs.
Content & Distribution
SEO articles, buying guides, coupons,
custom codes, reels, short videos,
carousels, pins and relevant community
publishing.
Tracking & Conversion
Tracking links and programme codes
connect content with attributable
actions. Reviews should distinguish
clicks, purchases, commission
approvals and reversals.
Partner Alignment
Creative, offer terms, disclosures and
distribution follow advertiser and
programme requirements, with a clear
scope for reporting and optimisation.
Our Affiliate Publishing
Approach
Owned affiliate promotions use organic distribution, without PPC or brand bidding. Client
advertising services are separately scoped. Conversion figures describe historical activity and
do not guarantee future campaign results.
FY 2025–26 conversion is actual click-to-purchase conversion across affiliate promotions, as supplied by management. It is not CTR.
Source Page 23Direct Partners Across Everyday Commerce

Direct Partners Across Everyday Commerce

Sporteology Global Private Limited Affiliate Partners
Direct Partners Across Everyday Commerce
Direct affiliate relationships across retail, technology, lifestyle and services.
Sporteology Global's Corporate Profile 23
Amazon
 Temu
 SHEIN
 Meesho
AliExpress
 DHGate
 Insta360
 Apollo Neuro
Lemfi
 Ibotta
 Enjoy The Wood
 Honor Athletics
Partner activation is tailored to programme terms, audience fit and the content format. Logos identify management-confirmed affiliate relationships;
they do not imply exclusivity or a wider corporate endorsement.
Relationship list supplied by management. Original marks sourced from official merchant, app-publisher or affiliate-network assets.
Source Page 24Direct Partners Across Specialist Interests

Direct Partners Across Specialist Interests

Sporteology Global Private Limited Affiliate Partners
Direct Partners Across Specialist Interests
Direct affiliate relationships across retail, technology, lifestyle and services.
Sporteology Global's Corporate Profile 24
One Red Hill
 Sonet Mobile
 Elevate Rope
 3D Portrait Lab
FloxyLuxe
 Splash Blanket
 NovaVerto
 Valiryo
aloSIM
 Hostinger
 Elevated Faith
Partner activation is tailored to programme terms, audience fit and the content format. Logos identify management-confirmed affiliate relationships;
they do not imply exclusivity or a wider corporate endorsement.
Relationship list supplied by management. Original marks sourced from official merchant, app-publisher or affiliate-network assets.
Source Page 25Affiliate Hubs Expand The Opportunity

Affiliate Hubs Expand The Opportunity

Sporteology Global Private Limited Affiliate Hubs
Affiliate Hubs Expand The Opportunity
Network relationships support programme discovery, link management and commission reporting.
Sporteology Global's Corporate Profile 25
Impact
Publisher ID: 7871080
Programme access and publisher
activity operate within the network’s
approval, tracking, validation and
commission rules.
Visit Affiliate Network
Awin
Publisher ID: 3115261
Programme access and publisher
activity operate within the network’s
approval, tracking, validation and
commission rules.
Visit Affiliate Network
vCommission
Publisher ID: 132594
Programme access and publisher
activity operate within the network’s
approval, tracking, validation and
commission rules.
Visit Affiliate Network
A Coordinated Partner
Workflow
Programme fit and approval → offer and creative planning → tracked publication → performance
review → validated commission reporting and optimisation.
Hub relationships and publisher IDs supplied by management. Merchant participation varies by programme approval and availability.
Source Page 26Proprietary Tools, Practical AI Research

Proprietary Tools, Practical AI Research

Sporteology Global Private Limited Technology In Practice
Proprietary Tools, Practical AI Research
Founder-led internal prototypes connect research, content and production with local AI systems.
Sporteology Global's Corporate Profile 26
Semantic Research
Python / FastAPI and local embeddings
support intent analysis, keyword
clustering and question-to-heading
matching, with hardware-aware
inference.
Structured Writing
TypeScript / React workflows combine
local language models, structured
outputs, audit / repair steps and
document export for internal editorial
work.
Video Orchestration
Python tooling integrates prompt
planning and validated ComfyUI
workflows with queues, progress
tracking and reference planning for
internal video work.
Recorded Internal Benchmarks
233
Keywords / Second
2,048-keyword embedding batch; Intel iGPU / NPU
split.
2.0–2.2 s
Cached Model Load
Recorded cached-load timing; approximately 2.8
GB private memory.
0.80 / 0.94
Precision / Recall
Held-out question-to-heading matching; 597 pairs,
76 questions, 12 keywords.
Practical benefits are qualitative: less repetitive preparation, more consistent handoffs and faster access to useful research. These are internal
prototypes rather than public products. Operational time savings and client ROI have not been quantified here.
Source: private repository documentation / code reviewed with permission, measurements dated 14 Oct 2026. Benchmarks were not independently reproduced and are not client results.
Source Page 27Three Snapshots From Owned Publishing

Three Snapshots From Owned Publishing

Sporteology Global Private Limited Evidence In Context
Three Snapshots From Owned Publishing
Case studies use observed Metricool distribution, without attributing unmeasured sales or growth.
Sporteology Global's Corporate Profile 27
VivaNest
732,940
Reported Views + Impressions
18,172 followers / subscribers
Home And Living
A home-focused brand demonstrates
the value of a defined editorial context
across connected social channels.
Pinterest 691,861
Facebook 5,608
Instagram 9,223
Smart Cart Finds
377,366
Reported Views + Impressions
1,637 followers / subscribers
Product Discovery
A product-discovery account shows that
reported content distribution and
follower count measure different parts
of the publishing picture.
Pinterest 371,982
Facebook 2,997
Instagram 410
The Glam Look
231,063
Reported Views + Impressions
80,196 followers / subscribers
Fashion And Beauty
An established audience provides a
base for testing relevant formats while
reviewing the distribution delivered in
each reporting period.
Pinterest 215,978
Facebook 4,558
Instagram 1,790
Metricool: 15 Sep–14 Oct 2026. Channel bars use each brand’s largest channel as their scale. Mixed events are non-unique; no causal lift or purchase ROI is inferred.
Source Page 28Commercial Performance, Clearly Defined

Commercial Performance, Clearly Defined

Sporteology Global Private Limited Business Performance
Commercial Performance, Clearly Defined
FY 2025–26: revenue generated, affiliate purchases, e-commerce purchases and client CTR retain separate meanings.
Sporteology Global's Corporate Profile 28
$1M+
Revenue Generated In FY 2025–26
Company revenue generated across all business activities during
the financial year.
11.9%
Affiliate Click-To-Purchase
Average actual purchase conversion across affiliate promotions
in FY 2025–26.
8.1%
Own E-Commerce Conversion
Actual purchase conversion for the company’s own e-commerce
activity in FY 2025–26.
6.8%
B2C Client CTR
Combined-channel click-through rate for B2C clients. This is a
click metric, not purchase conversion.
Reporting discipline: compare matched periods, define eligible clicks and validated purchases, and review campaign mix before interpreting changes. A
numerical YoY movement is not presented because matched prior-year click and purchase totals were not supplied.
Management-supplied figures for FY 2025–26 (1 Apr 2025–31 Mar 2026). Revenue is not described as audited; conversion attribution and CTR remain separate measures.
Source Page 29Flexible Ways To Work Together

Flexible Ways To Work Together

Sporteology Global Private Limited Engagement Models
Flexible Ways To Work Together
Choose an ongoing relationship, a defined project or an affiliate programme that fits the objective.
Sporteology Global's Corporate Profile 29
Monthly Retainers
For businesses or individual clients
needing coordinated, ongoing brand
and marketing support.
How It Is Scoped
Agree the service mix, production
cadence, approval process, reporting
and monthly priorities.
Individual Projects
For a defined website, campaign,
brand assignment, content package
or technology workflow.
How It Is Scoped
Confirm deliverables, milestones,
dependencies, revision boundaries and
ownership before production.
Affiliate Commissions
For direct partners and advertisers
available through affiliate hubs.
How It Is Scoped
Align programme eligibility, audience
fit, tracking, creative requirements and
commission validation.
Book A Discovery Call • Request A Tailored Proposal • Start A WhatsApp Conversation • Discuss A Brand Or Affiliate
Partnership
B2C includes individual buyers of digital services and consumers of owned brands. Final commercial scope, fees and deliverables are agreed in the proposal.
Source Page 30Portfolio Data At A Glance

Portfolio Data At A Glance

Sporteology Global Private Limited Data Appendix
Portfolio Data At A Glance
The complete 13-brand Metricool roll-up behind the audience and distribution totals.
Sporteology Global's Corporate Profile 30
Owned Brand Followers / Subscribers Reported Views + Impressions
The Glam Look 80,196 231,063
Smart Cart Finds 1,637 377,366
VivaNest 18,172 732,940
PanoramaPulse 3,290 208,433
Back To Wallet 19,225 71,767
Send It Home 21,050 43,690
Put A Ring On Health 15,139 97,610
SleepOptimized 14,014 165,649
TrendVault 2,999 56,666
SpaceMood 5,372 307,703
Captured As Seen 23,253 124,642
SaveSmart Daily 3,276 75,985
GlowHaul 6,008 124,826
Total 213,631 2,618,340
Source: Metricool, 15 Sep–14 Oct 2026. Brand / platform counts may overlap. Last non-null follower values; sum of reported events. Client accounts excluded.
Source Page 31Source & Measurement Notes

Source & Measurement Notes

Sporteology Global Private Limited Reference Notes
Source & Measurement Notes
Clear boundaries make the evidence more useful in a client or partner conversation.
Sporteology Global's Corporate Profile 31
Social Measurement
Metricool period: 15 September–14 October 2026 in each brand’s configured
timezone. The 13 owned accounts are reported separately from the two
connected doctor accounts. Followers are the latest non-null observation, not
daily sums.
Coverage And Units
Pinterest impressions report through 12 October; YouTube views through
10/11 October. No missing days are estimated. Views and impressions are
different non-unique events; totals are not unique reach. Missing platform
connections are unavailable rather than zero.
Additional Company Averages
Parent brand: 5,000+ monthly organic website views and 18,000+ average
monthly social impressions. ToysForYou: 3,000+ / 11,000+. OriginalCoupon:
10,000+ / 8,000+. These management averages are not added to the dated
Metricool total.
Business And People
Financials, conversion rates, group memberships, employee count, client
scope, affiliate relationships and registration details are
management-supplied. Founder and team material uses supplied profiles,
screenshots and statements. Sourav’s professional certification renewals
were confirmed for October 2026.
Technical Evidence
Private repositories were reviewed with permission. Benchmarks are internal
recorded measurements, not independently reproduced tests, product
guarantees or quantified client productivity outcomes. Prototype status is
retained throughout.
Medical Profile References
drrajarshimitra.com; drriteshkohli.com; laparoscopysurgeondubai.com. Ravi
and Mamta Arora specialties were checked against NMC hospital profiles.
Medical names and photographs were supplied by management.
Selected Public References
Dr. Rajarshi Mitra Dr. Ritesh Kohli
Dr. Siddharth Das Dr. Ravi Arora / NMC
Dr. Mamta Arora / NMC
Prepared October 2026. Original brand marks identify the relevant company, programme or account. All third-party marks remain the property of their owners.
Source Page 32Let’s Build The Next Stage Together

Let’s Build The Next Stage Together

Sporteology Global Private Limited An Invitation
Let’s Build The Next Stage Together
A connected partner for your brand, your content, your technology and your commercial goals.
Sporteology Global's Corporate Profile 32
Start With The Business You Want To Build
Every engagement begins with understanding what your organisation
needs next. You may be establishing a brand, improving its digital
presence, producing content at a more consistent pace, supporting a
campaign or exploring a practical automation opportunity. Sporteology
Global brings those needs into one conversation. We connect the message,
the creative work, the customer journey and the technology so that the
resulting plan is understandable, actionable and grounded in your
priorities. The aim is to give your team a clear direction and a reliable way
to move the work forward.
Bring The Right People Into The Same Plan
Our model combines a dedicated brand manager with in-house production
and functional leadership across content, social media, SEO, development,
operations and accounts. That coordination matters when a brief touches
more than one discipline. A change in positioning may affect an article, a
landing page, an advertisement and the reporting plan at the same time.
With clear responsibilities and regular reviews, those decisions can be
managed as connected work. You receive agreed deliverables, visible
ownership and an approval process that keeps your organisation involved
before material is published.
Make Experience Useful To Your Audience
Alongside client services, we operate our own brands and communities
across a range of interests. That experience gives us a practical view of
editorial planning, platform formats, production routines and affiliate
publishing. For brand and affiliate partners, the starting point is relevance:
the right offer, a suitable content context and a clearly defined route from
interest to action. For direct customers, it is a service relationship shaped
around your goals and scope. Historical figures help describe our business,
while each new assignment receives its own plan and measures of
progress.
Create A Working Relationship With Clarity
We can begin with a discovery call and a focused audit, then develop a
proposal that explains the strategy, outputs, responsibilities and next
steps. Monthly retainers support ongoing coordination; individual projects
create a defined delivery path; affiliate programmes connect approved
promotions with attributable commercial activity. Across these models, we
value documented quality checks, client approval, clear account ownership
and useful reporting. Tell us what you are building, where the current
friction lies and what a successful next stage would look like. We will work
with you to turn that ambition into a clear brief, a coordinated production
process and a set of practical actions your team can evaluate and improve
over time.
Begin the conversation through the corporate, email or WhatsApp contacts on the opening page. We look forward to understanding your goals.
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